Origin Story

Our Roots

Founded and headquartered with R&D roots in Australia, EnjoiFood brings 15+ years of continuous research, experimental cultivation and field validation to ingredients that scale.

EnjoiFood began as a partnership between agricultural scientists, food chemists and kitchen operators who observed repeated, measurable damage caused by ingredient instability across restaurants, institutional kitchens and small manufacturers. Over 15 years the team developed proprietary high-oleic seed selection, extraction and processing methods, coupled with field trial protocols (filtration, fryer management, TPC testing) to systematically reduce oxidation, extend fry life and preserve the sensory profile of fried foods.

01

Year 1–3

Seed selection and breeding trials (high-oleic cultivars)

02

Year 4–7

Pilot oil extraction processes and oxidative stability testing

03

Year 8–11

Large-scale commercial trials with QSRs, bakeries, and institutional kitchens

04

Year 12–15+:

Global pilot partnerships, lab standardization and policy alignment

Our Team & Capability

Esther Howard

CEO / Founder

Food systems strategist, 20+ years across agri-science and supply chain.

Jenny Wilson

Chief Scientist

PhD in lipid chemistry, published X peer-reviewed papers on oxidative stability.

Dr. Ethan Roberts

Head of Commercialization

EX-QSR ops leader who drove fryer optimization programs.

Devon Lane

Marketing Coordinator

PhD in lipid chemistry, published X peer-reviewed papers on oxidative stability.

Transformative solution

Our R&D Approach

Controlled breeding for high-oleic traits

Standardized extraction under low-heat protocols to preserve natural tocopherols

Repeated “real usage” trials across frying cycles with TPC monitoring, sensory panels, and ventilation load testing.

Integration with food safety labs for residual contaminant and TBHQ/antioxidant testing.

We publish protocols for independent verification on request.

5K+ Satisfied Clients

Trusted by organizations, institutions, and researchers worldwide.

Quality Systems & Certifications

Traceability Documentation

Non-GMO Verification

Food Safety Management

Why an australian root matters?

Australian agricultural science has a heritage of developing high-oleic cultivars and stringent lab practices. We combine that disciplined R&D with commercialization expertise to deliver ingredients that actually perform in diverse kitchen environments — from suburban Indian homes to high-volume QSRs.